A CLEAN EXPERIENCE FOR A HEALTH-FIRST BRAND
Healthify’s website was designed to reflect the brand’s focus on nutrition, balance, and honest ingredients. The goal was to create a calm, simple experience that helps visitors understand the products easily and feel confident about their choices.
Work overview
Healthify is a snack brand offering roasted makhana and millet puffs made with natural ingredients. The website needed to feel fresh, trustworthy, and easy to explore. We focused on clear content flow and a minimal visual style so users can quickly understand what the brand offers and why it matters.
Objective
Clearly communicate Healthify’s brand values and product range
Keep the experience clean and easy to navigate
Present products in a simple, approachable way
Build a fast and responsive website
Process Involved
Discovery & Research
We began by understanding Healthify’s mission, products, and audience. This helped shape the tone, structure, and content hierarchy of the website.
Design
Phase
The design focused on simplicity and clarity. Soft spacing, readable typography, and clean layouts were used to create a calm and welcoming experience that aligns with a health-focused brand.
Development Phase
The website was built using Framer, ensuring smooth performance and responsiveness across devices. Subtle interactions were added to enhance usability without distracting from the content.
Support & Maintenance
The website setup allows easy updates as the brand grows, making it simple to add new products or refine content over time.
CHALLENGE
While ACME CORP delivers powerful drone solutions, the existing web platform faced key UX and UI challenges that affected usability, clarity, and overall user experience.
Complex Navigation
Users struggled to find essential features like flight data, analytics, and mission planning due to cluttered menus and inconsistent hierarchy.
Complex Navigation
Users struggled to find essential features like flight data, analytics, and mission planning due to cluttered menus and inconsistent hierarchy.
Complex Navigation
Users struggled to find essential features like flight data, analytics, and mission planning due to cluttered menus and inconsistent hierarchy.
Visual lang.
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Fast and Easy to Work With
Our Framer build was handled quickly and without drama. They moved fast, fixed things as we went, and delivered a site we were comfortable shipping. The overall process was simple and stress-free.
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3X Increase in
User Engagement
Garvitraj and his team has redefined how users interact with our platform. Their work went beyond visual design, it brought clarity, emotion, and purpose to the experience.
Within the two month post-launch, we saw a 300% increase in user engagement and a significant drop in bounce rate. And its been more than 3 years we are still working with his team.
2x Faster Project Delivery
We’ve been working with Minimal Creative for a while now, and it’s been easy from day one. They get context quickly, don’t need hand-holding, and consistently deliver solid design work. It genuinely feels like having an extra team member.
MC has supported us across continuous website design & webflow improvements. Their designs are clean, conversion-focused, and easy to iterate on as our needs evolve.
Minimal Creative has been our go-to partner for recurring website redesigns. They ship fast, maintain quality, and work like an internal team we can rely on.
Trusted by 30+ teams across the globe
READ THE FAQs
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Who do you usually work with?
We work with startups, growing product teams, and agencies that need reliable design and no-code execution. Most of our clients partner with us on an ongoing basis rather than one-off projects.
What services do you offer?
We focus on product and website design, along with no-code development using tools like Webflow and Framer. This includes websites, landing pages, MVPs, and ongoing product improvements.
We also support add-on work such as pitch deck design and other visual assets when it’s part of a broader engagement.
How is this different from hiring a freelancer or an in-house designer?
With us, you get a managed team that starts quickly and scales as needed, without the hiring, onboarding, or long-term overhead. Unlike freelancers, we handle delivery end-to-end. Unlike in-house hires, you stay flexible.
Do you work as a team extension or white-label?
Yes. We often work as an extension of internal teams and agencies. We adapt to your workflows and tools, and can stay client-facing or operate quietly in the background when needed.
What’s your starting budget or average project size?
Our engagements typically start at $2,000 USD. Most clients work with us on monthly retainers, depending on scope, pace, and level of involvement.